Responding to developer complaints, Apple has fixed the immediate alphabetization problem with its AppStore. For the most part, numbers, spaces, and punctuation at the start of names are simply ignored - the application name ‘2 Across’, for instance, appears in the alphabetical order list as if it were simply ‘Across’. There appears to be some exceptions - I suspect a comma still is considered, since ‘20,000 Leagues under the Sea’ currently occupies first place on the alphabetical order list.
While this doesn’t prevent unscrupulous developers from naming their applications something like ‘aaaaaacrobats’, the quick fix shows both Apple’s commitment to a level playing field and their desire for an aesthetically-appealing customer experience in the AppStore. A good sign for the future.
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